How a phased three-platform strategy across Google Ads, LinkedIn, and Microsoft Ads scaled a complex B2B sale from £6k to £20k+ monthly spend — generating enterprise leads including one deal with a 40x return on ad spend.
A POAS-led campaign structure across Search, Shopping, Display and Performance Max delivered 600–800% ROAS for a fixings and fasteners retailer — with best-seller campaigns alone accounting for 70% of account revenue.
Six-figure quarterly budget management across the full Google Marketing Platform — Search Ads 360, Display & Video 360, Search, Display and YouTube — for the UK motorcycle division of a globally recognised vehicle manufacturer.
YouTube video sequencing and programmatic display across four European markets — building brand awareness, driving event sign-ups, and generating demand for a genuinely new product category. Brand lift surveys confirmed uplift across all markets.
How a profit-first restructure, feed optimisation, and Performance Max campaigns took a national retailer from £300k to £750k–£1m in monthly ad revenue over 18 months.